Data in Ecommerce — Getting To Know Your Customers Better

What would the world look like without the internet? It’s hard to imagine, especially now, in the era of digitalization, where we spend an average of 51 hours of our free time online each week. The internet is a vast realm of data. Imagine that in just 48 hours, it accumulates more information than humanity […]

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Progress Bar in the Shopping Cart — Good Design Practices

We all understand that every minute consists of the same amount of time — precisely 60 seconds. However, when waiting for something, time can feel longer than it actually is. That’s why many online stores implement a progress bar in the shopping cart. This simple solution informs customers about their position in the purchasing process […]

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Utilizing Instagram in E-Commerce

Why should a comprehensive marketing strategy for a large e-commerce store include an Instagram profile? What benefits does this platform offer to e-commerce brands? You’ll find out from our guide. As revealed by Ipsos research, nearly three-quarters of Instagram users respond positively to advertisements displayed on this platform. This makes it the premier medium for […]

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5 AI Tools That Will Boost Your E-Commerce Effectiveness

The AI boom is ongoing, and e-commerce companies are reaping the benefits of intelligent solutions that provide solid support at every stage of business processes. What AI tools should you know and use? Let’s explore five recommendations that will take our business to the next level. Compose AI Let’s begin with a tool that automates […]

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What Is Phishing and How To Protect Yourself Against It?

Phishing is a prevalent form of cyberattacks aimed at extracting sensitive information – passwords, credit card numbers, and a variety of other personal data – by impersonating companies and institutions. Attackers often send fake emails, SMS messages, or even set up fake websites to deceive users and trick them into providing specific information. In this […]

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Returns in Ecommerce – One of the Ways To Increase Sales

Efficient returns management in eCommerce has a significant impact on customer satisfaction with the store. Moreover, the right approach to this issue can even increase sales. What should returns in eCommerce look like, what is RMA, and how to handle this process on popular platforms like Magento? How do eCommerce returns contribute to increased sales? […]

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